Thursday, 25 August 2011

Blogging Builds Your Brand

Blogging is a great tool to build your brand and share your knowledge. It is also a great way to build your authority in an area. I have being blogging about various things related to making money online in Sri Lanka and this led to several job offers recently. I guess the offers suddenly came in a short space of time because I ranked for certain keywords very recently. Just goes to show the power of SEO and why it is almost insane that more Sri Lankan companies are not doing it. With a few tweaks you can rank for almost any keyword related to Sri Lanka and the traffic potential for some of these keywords are huge. Since no one is doing that I can write a simple post about anything, rank for it and make money with Adsense. Want to know what SEO is and about SEO in Sri Lanka ? Click Here.
As I said blogging has helped me build a brand for myself and when you get few job offers it makes it worthwhile. But when you get few offers its not easy to choose a one. First of all there is the disappointment of loosing all your friends in the current workplace. The new salary package is also a consideration. Then there is the possibility to learn and expand your knowledge. There isn't exactly a course to learn social media marketing, SEO and conversion optimization in Sri Lanka. What you know is what you learn from reading and experimenting. And the ability to expand that knowledge is also a good motivation.

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